The name isn't a suggestion — it's what everyone on the Sunshine Express says when they look down Holy Cow and realize the chairlift just made a terrible decision for them. Telluride's steepest double black doesn't grade on a curve, and neither does your taste in apparel. This shirt is for the skier who took the drop, stuck it, and needed something to prove it at the bar that didn't involve pulling out their phone.

The mountain named it. You earned it.

• Bella + Canvas 3501
• 100% airlume combed ring-spun cotton
• Heather colors are 52% combed and ring-spun cotton, 48% polyester
• Athletic Heather and Black Heather are 90% combed and ring-spun cotton, 10% polyester
• Fabric weight: 4.2 oz./yd.² (142.4 g/m²)
• 32 singles
• Regular fit
• Side-seamed construction
• Crew neck
• Cover-stitched collar
• 2″ (5 cm) ribbed cuffs
• Blank product sourced from Nicaragua, Honduras, or the US